| If you want to make a lot of money on eBay I | | | | happened for people buying big bundles of products |
| reckon there are two ways you're guaranteed to | | | | and working long and hard to shift them. What we |
| achieve your objective: | | | | need here are products available from you and only |
| 1. You work hard for your money and you list items | | | | you and those items should fetch at least $100 pure |
| all day long, hoping to make a few dollars on most | | | | profit each time. |
| items and ten or twenty dollars pure profit on around | | | | Landing Page - 'Landing Page' typically means the |
| one in ten listings. This can work like a charm; I've | | | | location you get potential buyers to congregate |
| often made $1,000 pure profit each week using this | | | | before sending them off to buy your product or sign |
| technique, but I've worked seven or eight hours a | | | | up to your mailing list for more information about |
| day, six or seven days a week, and I've maybe listed | | | | your current product and other products in future. |
| seven or eight hundred items, usually postcards and | | | | The term typically applies more to people selling |
| vintage photographs. To make this idea work you | | | | eBooks and affiliate products than promoting goods |
| buy really big bundles of items at auction, maybe one | | | | on eBay, but nonetheless you should still decide |
| hundred old photographs in an album, for example, | | | | whether to get potential buyers to land on an auction |
| which costs you two hundred pounds maximum. Or | | | | or Buy It Now listing, or to visit your eBay Shop or |
| maybe you buy a big bundle of vintage letterheads | | | | About Me page. |
| costing 50 cents each across the board. Then you | | | | Traffic - 'traffic', usually termed 'driving traffic', simply |
| list, list, list, and you hope to sell 500 items at $2 pure | | | | means getting people to visit your landing page and, |
| profit and maybe fifty will fetch a tenner apiece or | | | | the more people you get visiting your landing page, |
| more. It works and, though it takes time, this can be | | | | the more sales you'll probably make and the more |
| one of the most effective ways to make money on | | | | money going into your bank account. On eBay you |
| eBay. | | | | might drive traffic by skilful use of keywords in your |
| 2. You follow a more scientific route to buying and | | | | listing titles and descriptions, by using quality |
| listing products on eBay which, if successful, can | | | | illustrations, by paying extra for your product to |
| mean you make a great deal more money than for | | | | show in featured and home page listings, and so on. |
| that earlier idea, but you might, only might, have to | | | | Overwhelmingly it's steps one and two, namely |
| invest more cash in the process. This second idea | | | | locating market and finding a product that take |
| involves what I call the 'Four Step Process' to making | | | | priority in the four step process for online sellers. |
| money online and it applies no matter whether you're | | | | The end result is you need to find: |
| selling ClickBank products, selling old books on | | | | - as big a market as possible |
| Amazon, selling your articles as content for other | | | | - as many people as possible with money to spend |
| people's web sites or, in our case, selling stuff on | | | | - as many people as possible who are willing to part |
| eBay. | | | | with their money |
| The Four Step Process follows a definite | | | | - a product that a major portion of your target |
| step-by-step method, being: | | | | market will buy |
| (i) Find a market comprising people with a problem or | | | | - a product that's available solely from you which |
| need. | | | | means you have no competition to worry about |
| (ii) Find a product to solve the problem or satisfy the | | | | - a product that makes you a bundle on each and |
| need. | | | | every sale. |
| (iii) Design a contact point, called a 'landing page', | | | | How do you do that? |
| where potential buyers congregate and which directs | | | | Well I recommend you start with rare antiques and |
| them to buy the product right away or enquire for | | | | collectibles, unique art and craftwork items, especially |
| more information or perhaps sign up to a mailing list. | | | | high value items on which you earn $100 to $1,000 |
| (iv) Drive traffic - namely people with a problem or | | | | pure profit and maybe a whole lot more on every |
| need - to your landing page - where they'll either buy | | | | sale. And because you don't want to risk your own |
| your product or ask for more information about it. | | | | money buying items that might not sell, or perhaps |
| Now let us look at those steps one by one to see | | | | you don't have money to buy rare products in the |
| how they guarantee big profits. We'll call those four | | | | first place, then the best way to corner the market |
| steps: market, product, landing page, traffic, and this | | | | for one-off high price items is to sell goods belonging |
| is how they fit into the overall business of selling on | | | | to other people. |
| eBay: | | | | You do it by becoming an eBay trading assistant - |
| Market - your market comprises potential buyers for | | | | also called a 'consignment' seller, sometimes |
| your product and you need to find people who are | | | | 'commission' seller - and you get paid ten to twenty |
| not only hungry for what you offer but who also | | | | per cent, maybe more, on every sale you make. |
| have money enough to buy your product, and who | | | | The business is easy to run and simplicity itself to set |
| are willing to spend money to satisfy whatever their | | | | up and all you need are product owners with lots of |
| shared problem or need. The hungrier those people | | | | high price goodies and very little knowledge about |
| are, the more money they have, and the more willing | | | | selling on eBay. Oh yes, and you need product |
| they are to part with their cash, the more money | | | | owners who won't get you to list a few of their |
| you will make. So we're looking for people with a | | | | items on eBay, then learn the ropes of selling online |
| major problem or a desperate need and we want as | | | | from your efforts, before finally giving you the push |
| many people as possible to share this problem or | | | | and going it alone. |
| need. | | | | And that means, once you find your product owners, |
| Product - the product should be as exclusive as | | | | you need a signed contract that guarantees a |
| possible and earn the biggest possible profit for you. | | | | specific period during which time you have sole eBay |
| We're not talking about $2 profit items here as | | | | selling power over the goods. |