| Writing Sales Copy | | | | possibility of building the business to a higher, more |
| If you have any hope of selling $700 worth of | | | | consistent level, you must reinvest a significant |
| merchandise on eBay in a week or less-the good | | | | portion of your profits. |
| news is that you don't have to write that "killer sales | | | | Ultimately, your determination and consistent hard |
| copy" in order to be successful. However, there is a | | | | work will pay off and you will start building a solid |
| distinctive difference between copy writing for | | | | reputation as an honest and dependable business. In |
| print...and crafting copy for the Internet. To get the | | | | time and to grow your business even further, you will |
| maximum number of people to view your product | | | | want to market your products or services in venues |
| and potentially place a bid-you need to write | | | | outside of eBay. Ideally, diversification will become a |
| descriptive copy that is accurate and keyword | | | | priority as you look to grow the business through |
| rich-especially the title. | | | | new revenue streams that help solidify your financial |
| What you really need to understand about eBay in | | | | foundation. |
| order to get the most people to view your object, | | | | Yes, you can make $700 or more in 7 days or less |
| increase the bidding pool, and ultimately drive up | | | | on eBay (although it may take a little more time for |
| traffic-is the words those potential customers are | | | | the funds to transfer into your actual checking |
| using to find your product. Using the same Pulse | | | | account) selling off collectibles, furniture, and other |
| feature, you can determine the best keywords to | | | | unneeded items that have accumulated over the |
| use when creating your ad for the product. It is | | | | years. Your initial cost (if selling merchandise that |
| especially important to use the keyword in the | | | | ultimately sold for $700) would include the Insertion |
| headline or title but don't be afraid to look at other | | | | Fees ($4.80) and another $20 or so in Final Value |
| ads selling similar products for inspiration and to | | | | Fees (you are assessed 5.25% on the first $25 of |
| borrow some good ideas! The copy needs to be | | | | the final sale price and then 3.25% on the remaining |
| descriptive, accurate, and be keyword rich in order to | | | | amount which in this case is $675 X.0325%, or |
| be pull potential bidders in and possibly boost your | | | | roughly $20). Other fees and/or costs that may eat |
| profits. | | | | into your bottom line include: |
| Consistently Reinvest in Business | | | | - PayPal or other Merchant account Fees |
| If you are only looking to raise $700 in a week or so | | | | - Electronic Transfer fees by your bank |
| while possibly cleaning out your attic or garage, then | | | | - e Bay pictures Service fees |
| there is no need to reinvest profits. But if you are | | | | - Buy it Now Fees |
| looking to start a revenue stream and grow it into | | | | - Listing Upgrade Fees |
| larger, then you will need to invest a consistent | | | | - Seller Tool Fees |
| percentage of your profits into the company. Just a | | | | - Reserve FeeseBay does indeed offer a lot of bells |
| few of the common necessities most Internet | | | | that can really wreak havoc on your bottom line but |
| businesses, including eBay auctioneers, need in the | | | | the basic listing service, a compelling ad with relevant |
| first two years include: | | | | keywords, and a little hard work is all you should |
| - Accounting/Tax Software | | | | need to successfully sell $700 in 7 days and walk |
| - Server/Other Computer Hardware and Equipment | | | | away with approximately $650 in actual money. |
| - Office Supplies | | | | Remember, this is not actual profit in the classic |
| - Increased Office Space | | | | sense but you could use that money to secure more |
| If you were an eBay auctioneer who specialized in | | | | merchandise and begin establishing yourself as a |
| refinishing/repairing old antique furniture and then | | | | legitimate force to reckon with... or, you could go out |
| reselling it for a profit, then you would possibly invest | | | | and splurge on something you don't really need and |
| in tools and equipment related to that activity. The | | | | return back to your job the following day no closer |
| point here is that for tax deductions and the | | | | to financial independence. |